CASE STUDY

Bringing Digital Transformation to Financial Services

Canadian Digital Adoption Program (CDAP) Grant Recipient

OVERVIEW

Successful organizations everywhere are embracing Digital Adoption because they understand it is the single most important opportunity that enables them to use technologies across all aspects of their business.

CHALLENGES

When it comes to understanding the importance of embracing change in order to garner long term results, our financial services client is no rookie. In order to bring a modernized approach to an industry that is heavily regulated and traditionally slow to adopt technological solutions, we needed to identify aligned ways to help improve online presence and internal operating processes. 

COMPANY DETAILS

This client provides strategic wealth management to individuals, families, and
business owners.

Operating since 2007

SECTOR

Financial Investment Activities

HOME BASE

Edmonton, AB

SOLUTIONS

For this client, we identified 3 key areas of opportunity in which digital adoption strategies will have immediate impact on their operational enhancements and growth potential.

Enhanced Digital Marketing

Digital Automation Tools

Digital Documentation & Centralization

BENEFITS

1

Building brand awareness through digital marketing

Leverage a total online presence model where all tactics are working together to move prospects from awareness phase through to loyalty & referral phase.

2

Enhanced use of digital automation tools

Leverage existing tools, provide cross-training, and adopt additional capabilities to improve digital delegation and automation processes.

3

Improve operating organization through digital documentation

Adopt cloud-based technologies to transition out of date operating practices into a more streamlined online approach.

Ready to Soar?