CASE STUDY

Elevating TECH Services through Technology Adoption

Canadian Digital Adoption Program (CDAP) Grant Recipient

OVERVIEW

Successful organizations everywhere are embracing Digital Adoption because they understand it is the single most important opportunity that enables them to use technologies across all aspects of their business.

CHALLENGES

As a client in the tech space, this business knew the value of digital roadmaps and the important of technology adoption strategies. When it came to their own company, they were looking for an actionable execution plan – specifically as it pertains to online marketing and improving digital operation systems and processes.

COMPANY DETAILS

This client is a IT Solutions Provider specializing in managed IT services for small & medium sized business.

Operating since 2011

SECTOR

Computer systems design & related services

HOME BASE

Calgary, AB

SOLUTIONS

For this client, we identified 3 key areas of opportunity in which digital adoption strategies will have immediate impact on their operational enhancements and growth potential.

Enhanced Digital Marketing

Documentation Management

Digital Financial Reconciliation

BENEFITS

1

Building brand awareness through digital marketing

Leverage a total online presence model where all tactics are working together to move prospects from awareness phase through to loyalty & referral phase.

2

Internal documentation management strategy

Adopt digital versions of all operational documents and organize a central location for the storage and access of all materials.

3

Leverage QBO for digital reconciliation of accounting

Bring in a monthly routine for bookkeeping using current QBO solution and enhance QBO’s utilization to include reporting, forecasting and insights.

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